Registration Opens

Opening Remarks

Brush to Brand: The Journey of Artists Shaping and Building Brands

Step behind the scenes as we explore the inspiring stories of makeup artists and hair stylists who have transformed their passion for beauty into building and shaping successful brands. In this panel, industry trailblazers share their experiences on seamlessly infusing their artistic flair into the DNA of their brands. From navigating the transition from artist to founder to mastering the delicate balance of creativity and entrepreneurship, join us for an insightful discussion on the unique journeys of these beauty mavens who are leaving an indelible mark on the cosmetic landscape.

What Makes a Successful Brand Partnership

In this session, we will explore the key elements of successful brand partnerships and the future of collaborations with today’s leading influencers. These content creators will share insights on maintaining authenticity while working with brands and strategies for ensuring mutually beneficial partnerships.

Networking Break

Roundtable Discussions

Attendees will split into breakout groups led by top content creators to discuss various topics.

Creating Authentic (Sponsored) Content: Integrating brands without losing trust and maintaining authority in a world of nanoinfluencers led by Valeriya Eros, sponsored by Dash Hudson

Pivoting or Expanding Your Niche led by Heather Michelle, sponsored by Myavana

Finding Long-Term Success on TikTok led by Sarah Palmyra

From Influencer to Founder: Secrets of digitally-native business leaders led by Fiona Frills

Collaborations vs. Ambassadorships: The value of long-term brand relationships led by Luann Diez

Lunch

Welcome Back

From Influence to Entrepreneurship: Unveiling the Success Stories of Influencer-Founded Brands

In this session, we’ll discuss the inspiring journeys of successful influencer-founded brands. We will explore how influencers have leveraged their personal brand and online presence to create thriving businesses, learn about the key strategies, challenges, and triumphs that have shaped their entrepreneurial path, and uncover the unique insights and lessons learned from influencers who have successfully transitioned into brand founders.

Building an Omnichannel Lifestyle Brand with Jackie Aina and Denis Asamoah

Jackie Aina, influencer-turned-entrepreneur is joined by Denis Asamoah, CEO and chairman of FORVR MOOD, to discuss the challenges and triumphs of building a lifestyle empire.

Authenticity, Hustle, and a Lot of Content: How Elsa Hosk Is Building Helsa

The model-turned-designer on building her fashion brand with Revolve, staying true to herself, and navigating business as a first-time founder

4 Years In: Lisa Rinna on Building Rinna Beauty

The beauty and style icon discusses the inspiration for her brand, the challenges she’s faced as a founder and the next steps for her growing business.

Cocktail Reception and Glossy Glam Break

Open to all.