With all eyes on the Olympics, NYX partners with rising gymnast Shilese Jones This week, Jones announced a campaign with NYX Professional Makeup, making her the brand’s first individual athlete partner.
Beauty & Wellness Briefing: What comes after blush? When Selena Gomez’s Rare Beauty brand debuted in September 2020, there was a clear winner from the line: the Soft Pinch Liquid Blush. The hyper-pigmented formula not only made Rare Beauty a standout in the celebrity beauty sphere, but it also trained consumers to seek out bolder blushes — to...